5 Hilariously Bad Valentine’s Day Marketing Promotions

Now, I’ve never been a huge fan of Valentine’s Day. It’s mostly because we should be telling our loved ones and significant others we love them everyday and not just on February 14th. But, it’s also because its an excuse for every greeting card store, flower shop, jewelry store and candy place to jack up their prices and run sappy, lovey-dovey TV ads from January-Valentine’s Day. Most of the promotions are your standard lovey-dovey types. However, this year, I’ve came across a lot of strange Valentine’s Day marketing promotions. These are the kinds of specials that would have most couples breaking up or filing for a divorce come February 15th. Yeah, these five V-day specials are really that bad.

1. Tie The Knot With a $10 Pizza Hut Dinner Box

Valentine’s Day has always been a big day for proposals. Yet, I can’t think of any girl on this Earth, whose dream proposal comes with Pizza Hut pizza. To be fair, it’s a $10,010 proposal package that includes a ruby red (Pizza Hut box colored) ring, a limo service, photographer, videographer, flowers, fireworks and yes a $10 dinner box of Pizza Hut’s subpar pizza, breadsticks and cinnamon twists.

2. Take your date to the Waffle House

Now, most of us have vivid memories of Waffle House meals. For me and a lot of my friends, it involved a 3 a.m. drunk fix for greasy eggs and waffles. For others, it was the perfect hang over cure.

It seems like Waffle House is looking to upgrade their image- at least for one night of the year. They are accepting Valentine’s Day reservations at a lot of their locations. (yes, you heard that right). According to a Georgia Waffle House Manager, “It will have tablecloths. It will have alcohol-free champagne. The lighting will be dimmer. It will be cloth napkins instead of paper. The atmosphere will be more of a five-star sit down and less fast-production Waffle House.”

3. Dunkin Donuts Heart-Shaped Donuts 

Dunkin Donuts is another brand, who seems a bit overzealous to get on the Valentine’s Day bandwagon. They have made special heart-shaped donuts. Because nothing screams, I love you” more than a greasy, sugary fried heart-shaped dough ball. Let’s just hope they are marketing this more to kids’ V-day parties. One can only hope.

4. Nothing Screams Romance Like $10 wings at Hooters 

I can’t think of one good reason why any guy would take their girlfriend or wife to Hooters on Valentine’s Day unless they really needed an excuse to file for a divorce. In that case, they are better off leaving their wife at home while they go awkwardly hit on Hooters’ girls.

5. V-Day Payday Loans

Short on cash this Valentine’s Day? Don’t fret. Cash Choice, a UK cash loans company, is offering Valentine’s Day specials. Because nothing screams the start of an amazing relationship than spending money you don’t have on expensive dinners and gifts.

 

Jessica Malnik works with B2B SaaS and professional service firms to build marketing moat that compound over time using her signature content framework. As both a strategist and executor, she helps clients develop strategic content marketing roadmaps, scale content production, and provide guidance on campaigns and individual pieces.
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